Joico Color Infuse Copper Shampoo restores rich auburn and reddish ‘dos to their most metallic glory. Designed to fight the fade that typically takes the spice out of ginger locks, Color Infuse Copper Shampoo throws in tone-enhancing pigments that help maintain 85 percent of color vibrancy for up to 18 washes. Rev up red hair… or add a little blaze to blondes. Instantly.
Excellent choice for copper coifs and blondes that want to be warmer.
Shampoo with Color Infuse Copper every other cleansing to achieve the perfect glow, then use as often as needed to maintain that radiance. For maximum intensity and penetration, leave on hair for five minutes before rinsing.